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The Exercise Coach

The Exercise Coach Franchise: Strength Training Made Smart […]

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Franchise Costs and Requirements

Franchise Details

Year Established: 2011
Category Locations: Retail
Available Ownership Type: Owner Operator,Semi-Absentee
Corporate HQ City: Omaha
Corporate HQ State: Nebraska
Investment Range: $100,000+
Canada Franchising: Yes
Latin America Franchising: Yes
India Franchising: Yes
Franchise Fee: $49,500
Royalty Percentage: 6%
Veteran Discount: Yes
E2/EB5 Visas: Yes
Master Franchise Opportunities: Yes


The Exercise Coach Franchise: Strength Training Made Smart and SimpleThe Exercise Coach is a unique fitness franchise specializing in personalized, time-efficient workouts for people over 50. Founded in 2000, it has carved a niche in the fitness industry with its science-backed approach and commitment to helping mature adults achieve their fitness goals.Here's what sets The Exercise Coach apart:Strength training focus: Unlike traditional gyms that emphasize cardio, The Exercise Coach prioritizes strength training using Exerbotic, a proprietary technology that provides individualized exercise programs based on each member's biomechanics and fitness level.Image of Exerbotic machine at The Exercise CoachOpens in a new windowexerbotics.comExerbotic machine at The Exercise CoachShort, efficient workouts: Busy schedules are no excuse with The Exercise Coach. Workouts last just 20 minutes, twice a week, and are designed to deliver maximum results in minimal time.Personalized coaching: Certified coaches guide members through each session, ensuring proper form and technique. This personalized attention fosters motivation and accountability, leading to better results.The Exercise Coach franchise model offers potential owners a chance to be part of a growing brand with a proven track record. With over 199 locations worldwide, The Exercise Coach has established itself as a trusted name in fitness for mature adults.Here are some key benefits of owning a The Exercise Coach franchise:Low investment: Compared to other fitness franchises, The Exercise Coach requires a relatively low initial investment, making it an attractive option for entrepreneurs.Recurring revenue: Membership-based pricing model provides a predictable and stable income stream.Comprehensive support: The franchisor provides extensive training and ongoing support to help franchisees succeed.If you're passionate about fitness and helping people live healthier lives, The Exercise Coach franchise could be an ideal opportunity for you. With its unique approach, proven track record, and strong support system, The Exercise Coach is poised for continued growth in the years to come.

Support & Training offered by The Exercise Coach

Support and Training for The Exercise Coach Franchisee:The Exercise Coach takes pride in their comprehensive support and training program for new franchisees, designed to equip them for success. Here's an outline:Pre-Training:30-40 hours of online training: Gain foundational knowledge through The Exercise Coach's Learning Management Platform. Learn about the business model, operations, marketing, sales, and technology used within the franchise.Customized development: The franchisor analyzes your background and goals to tailor the training and resources to your specific needs.In-Person Training:1 week at Chicago headquarters: Intensive hands-on training covering every aspect of running a The Exercise Coach studio. This includes:Business operations: Learn about daily studio management, staffing, scheduling, member relations, and financial processes.Sales and marketing: Develop skills to attract clients, convert leads, and build a thriving studio community.Training system: Train on The Exercise Coach's unique 20-minute workout system, technology platform, and client management tools.Personal training certifications: The franchisor provides all necessary certifications for you and your trainers to deliver The Exercise Coach programs.Post-Training and Ongoing Support:90-day business coaching: Dedicated coaching to navigate the initial start-up phase and ensure smooth operations.KPI-driven business coaching: Ongoing coaching throughout your franchise journey, focusing on key performance indicators (KPIs) and optimizing your business.Marketing and operational support: The franchisor provides marketing materials, brand guidelines, and operational best practices to ensure consistent brand identity and success.Technology platform: Access to The Exercise Coach's proprietary technology platform for client management, scheduling, billing, and marketing automation.Peer support groups: Connect and learn from other The Exercise Coach franchisees through online and in-person networking opportunities.Manager mentor program: Experienced franchisees serve as mentors to guide and support new owners.Additional Resources:Field visits: The franchisor offers regular field visits to your studio for personalized guidance and assistance.Online resource library: Access a wealth of knowledge through The Exercise Coach's online portal, including operational manuals, marketing materials, and training videos.National conferences and events: Attend annual conferences and regional events to stay updated on industry trends and network with fellow franchisees.Benefits of The Exercise Coach's Support and Training:Confidence in running your business: The comprehensive training prepares you for every aspect of studio ownership and management.Faster start-up and growth: Leverage established systems and support to efficiently launch and grow your studio.Reduced risk and increased success: Benefit from the franchisor's expertise and proven track record to maximize your chances of success.Continuous learning and improvement: Access ongoing support and resources to adapt to market changes and optimize your business performance.By investing in a The Exercise Coach franchise, you gain access to a robust support system designed to empower you and set you up for long-term success.

Additional Information

Category Location Retail
Number of Units Open
Investment Range $136,009 - $348,564
Master Franchise false
Home based franchise YES
Item 19 Franchise YES
Veteran Discount YES
Franchise Opportunities in Canada YES
International Franchise Opportunities
E2/EB5 Visa Franchise YES
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