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The Donut Experiment

The Donut Experiment: Where Sweet Science Meets Customer […]

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Franchise Costs and Requirements

Franchise Details

Year Established: 2015
Category Locations: Retail
Available Ownership Type: Semi-Absentee
Corporate HQ City: Cary
Corporate HQ State: North Carolina
Investment Range: $100,000+
Canada Franchising: Yes
Latin America Franchising: Yes
India Franchising: Yes
Franchise Fee: $55,000
Royalty Percentage: 6.5%
Veteran Discount: Yes
E2/EB5 Visas: Yes
Master Franchise Opportunities: Yes


The Donut Experiment: Where Sweet Science Meets Customer DelightThe Donut Experiment is a boutique donut shop unlike any other. Founded in 2012 by Shawn and Cecilia Wampole, it began as a playful response to the lack of donut shops on Anna Maria Island, Florida, during their vacation. This lighthearted experiment blossomed into a thriving franchise, captivating customers with its unique concept and delectable treats.Crafting Your Dream Donut: At The Donut Experiment, the fun starts the moment you walk in. Gone are the days of pre-made, uniform donuts. Here, you're the scientist, wielding a pipette filled with glaze and a sprinkle-laden test tube. Choose from a base of classic, cake, or old-fashioned donuts, then unleash your creativity with an extensive selection of glazes, icings, toppings, and fillings. Craving a maple bacon explosion? Go for it! Feeling tropical? Whip up a piña colada-inspired masterpiece. The possibilities are endless, limited only by your imagination.More Than Just Donuts: While donuts are undoubtedly the stars of the show, The Donut Experiment offers a full coffee and espresso bar to fuel your creative process. Plus, enjoy a selection of breakfast sandwiches, bagels, and other sweet treats to round out your experience. The vibrant atmosphere, complete with open kitchens and friendly staff, adds to the delightful chaos of crafting your perfect donut.Whether you're a seasoned pastry chef or a donut novice, The Donut Experiment promises an unforgettable experience. So come on down, grab your lab coat (okay, maybe just an apron), and get ready to experiment! With its focus on customization, community, and, of course, delicious donuts, The Donut Experiment is a recipe for success, sure to satisfy both your sweet tooth and your inner mad scientist.

Support & Training offered by The Donut Experiment

The Donut Experiment franchise offers comprehensive support and training to set new franchisees up for success. Here's an outline of what you can expect:Pre-opening:Franchise Training: A multi-week program at The Donut Experiment headquarters covers everything from operations manuals and recipes to marketing strategies and financial management. Expect both classroom training and on-the-job experience.Site Selection and Development: The Donut Experiment will assist you in finding the perfect location for your shop and offer guidance on lease negotiation and construction.Equipment and Inventory: You'll receive a complete list of necessary equipment and ingredients, with assistance in procurement and vendor relationships.Marketing and Branding: The Donut Experiment provides pre-opening marketing materials and guidance on launching your local marketing campaign.Grand Opening and Beyond:Field Operations Support: Dedicated field representatives offer ongoing support and guidance on all aspects of your store's operations, from inventory management to employee training.Marketing and Advertising: The Donut Experiment provides access to national and regional marketing campaigns, along with customizable local marketing materials.Online Support: You'll have access to an online portal with resources like operational manuals, training videos, and marketing assets.Franchisee Network: Connect and share best practices with other The Donut Experiment franchisees through regular meetings and online forums.Additional Support:Purchasing Co-ops: Benefit from bulk discounts on ingredients and equipment through negotiated partnerships with vendors.Technology Platform: The Donut Experiment provides a proprietary point-of-sale system and other technology tools to streamline operations.Quality Assurance: Regular inspections and audits ensure you're maintaining The Donut Experiment's high standards for quality and customer service.Keep in mind:The exact timeline and details of the training and support program may vary. It's recommended to directly contact The Donut Experiment for the most up-to-date information.Franchise fees and ongoing royalties cover the cost of this support and training program.Overall, The Donut Experiment puts a strong emphasis on supporting its franchisees throughout the entire business journey. With their comprehensive training program, ongoing support, and collaborative network, new franchisees can feel confident launching and running their own successful The Donut Experiment shop.

Additional Information

Category Location Retail
Number of Units Open
Investment Range $279,000 - $333,000
Master Franchise false
Home based franchise YES
Item 19 Franchise YES
Veteran Discount YES
Franchise Opportunities in Canada YES
International Franchise Opportunities
E2/EB5 Visa Franchise YES
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