Studio 6

Studio 6 Franchise: Affordable Extended Stay Solutions

Studio 6, a sister brand to the well-known Motel 6, offers an affordable option for extended stays. It all started in 1998 when a Motel 6 in El Paso, Texas was renovated and rebranded as Studio 6. Since then, the brand has grown to over 120 locations across the United States and is expanding internationally.

What Makes Studio 6 Different?

Studio 6 sets itself apart with its focus on extended-stay travelers. The rooms are designed with convenience in mind, featuring work areas and kitchenettes to help guests feel more at home. This makes them ideal for people traveling for work, relocation, or any other extended period of time.

Why Choose a Studio 6 Franchise?

Owning a Studio 6 franchise can be a rewarding experience. Here are some of the key advantages:

Flexible Ownership

Studio 6 encourages absentee ownership. This means you can appoint a manager to run the hotel while you pursue other interests or manage other businesses. It's a great option for entrepreneurs looking for a low-maintenance business opportunity.

Community-Focused Values

Studio 6 is committed to giving back. The franchise is actively involved in initiatives such as supporting military veterans, preventing human trafficking, and fostering a diverse and inclusive workplace.

Is a Studio 6 Franchise Right for You?

Before you jump in, consider these factors:

Financial Readiness

Owning a franchise requires a significant investment. Be prepared for an initial franchise fee, startup costs, and ongoing expenses such as royalty fees, advertising fees, and potential renewal fees.

Comprehensive Support

Studio 6 provides extensive training and ongoing support to its franchisees. This includes: *

• Classroom training before opening
• Yearly conventions for additional training
• Grand opening support
• Security and safety procedures
• Field operations support
• Proprietary software
• Regular newsletters
• Toll-free line for support
• Lease negotiation assistance
• Marketing support, including co-op advertising, regional campaigns, social media, website development, and SEO.

Steps to Opening a Studio 6 Franchise

Ready to explore the opportunity? Here's what you need to do:

1. Research and Evaluate

Thoroughly research the Studio 6 brand and analyze your local market. Determine if there is a demand for extended-stay hotels in your community and assess the competition.

2. Apply for a Franchise

If you're ready to move forward, complete the online franchise application form. You'll be asked for personal information, your preferred location, investment amount, and how you heard about Studio 6.

3. Franchise Discussion

A Studio 6 representative will contact you to discuss your application further. This may involve a formal application, a visit to headquarters in Carrollton, Texas, and a review of the Franchise Disclosure Document.

4. Agreement and Construction

If everything aligns, you'll sign a franchise agreement and begin construction on your Studio 6 hotel. The Studio 6 team will help you plan a successful grand opening.