Rusty Taco

The Story Behind Rusty Taco Franchises

Rusty Taco, a popular restaurant known for its delicious, affordable street-style tacos, was founded in 2010 by Rusty Fenton, Denise Fenton, and Steve Dunn. Their love for food and travel inspired the concept. During a trip to Acapulco, Mexico, Rusty discovered the irresistible charm of street tacos, and Rusty Taco was born.

The restaurant's philosophy is simple: offer flavorful, authentic tacos without the fuss. Rusty Taco aims to provide a casual and welcoming atmosphere, just like a friendly roadside eatery in Mexico. From warm chips and icy margaritas to delicious tacos, Rusty Taco strives to make every customer feel right at home.

Since opening its first location, Rusty Taco has grown rapidly through franchising, expanding to over 25 locations across the United States.

Why Consider a Rusty Taco Franchise?

If you're passionate about serving up bold flavors in a comfortable, inviting environment, a Rusty Taco franchise could be a great fit for you. Ideal franchisees are outgoing, enjoy interacting with people, and have a genuine love for good food. While business experience is essential, prior restaurant experience isn't necessary. Rusty Taco provides comprehensive training to help franchisees succeed.

Joining an established franchise like Rusty Taco can offer a more predictable path to success compared to starting a completely new restaurant brand. Rusty Taco's strong brand recognition and proven business model can provide a solid foundation for your franchise venture.

What Makes Rusty Taco a Good Franchise Option?

Authentic and Affordable Food

Rusty Taco's menu is inspired by authentic street tacos, using fresh ingredients to create flavorful, yet affordable dishes. The restaurant offers a welcoming and approachable atmosphere, making it a popular spot for friends and families to gather.

Simple and Manageable Operations

Rusty Taco's focus on simple, made-to-order food translates to manageable operations. This can make running a franchise more straightforward and easier to manage.

Financial Considerations for a Rusty Taco Franchise

To become a Rusty Taco franchisee, you'll need to be prepared for an initial investment, including a franchise fee and startup costs. You should also factor in ongoing fees such as advertising, royalty fees, and potential renewal fees. Rusty Taco has specific net worth and liquid capital requirements that potential franchisees must meet.

How to Get Started with a Rusty Taco Franchise

Before making any financial commitments, it's crucial to do your due diligence and determine if a Rusty Taco franchise is the right opportunity for you. This includes speaking with existing franchisees and asking questions to the Rusty Taco franchising team.

If you're selected as a franchisee, Rusty Taco provides extensive support throughout the franchising process. This includes pre-opening training, brand awareness programs, marketing assistance, research support, and construction guidance.