Rita’s Italian Ice

Rita's Italian Ice: A Sweet Franchise Opportunity

The Story of Rita's

Rita's Italian Ice is a popular chain known for its delicious Italian ice, frozen custard, and other sweet treats. The company was founded by Bob Tumolo, a former firefighter who named it after his wife, Rita. Bob wanted to create a better Italian ice, and with the help of his mother, he succeeded, creating what was then called "water ice."

The first Rita's store opened in May 1984. The company expanded quickly, opening its second store in 1987. In 1989, they started offering franchises, and today, there are over 500 locations across the United States. Rita's has become a leading name in specialty desserts, offering a wide variety of flavors and treats, including frozen custard, Italian ice with real fruit, and frozen drinks.

In 2017, Rita's Franchise Company was acquired by Argosy Private Equity and MTN Capital. The company continues to grow and is always looking for new franchisees to expand its reach.

Why Open a Rita's Italian Ice Franchise?

Rita's is known for giving back to the community. They often offer free Italian ice on the first day of spring and support local fundraising events throughout the year.

If you're considering a Rita's franchise, you'll need to be financially prepared. The initial investment includes a franchise fee and startup costs. You'll also need to pay ongoing fees, such as royalty fees, advertising fees, and potential renewal fees. Rita's requires franchisees to meet specific net worth and liquid capital requirements.

Rita's franchise agreements typically last for 10 years. At the end of the term, you can renew your franchise if the franchisor wants to continue the business relationship.

Rita's is a family-friendly business that welcomes families and provides a fun and festive environment. They also offer catering services for birthday parties and other events.

What to Consider Before Opening a Rita's Franchise

Before you commit to opening a Rita's franchise, it's important to do your research. Consider the following factors:

• Market demand: Is there a need for a Rita's Italian Ice franchise in your area? Are there other similar businesses that could be competing with you?
• Community fit: Do you think the community would embrace a Rita's Italian Ice franchise?
• Financial resources: Can you afford the initial investment and ongoing fees associated with a Rita's franchise?
• Training and support: Rita's provides training to help franchisees succeed. Are you willing to commit to this training and support program?

If you're ready to bring the taste of Rita's Italian Ice to your community, this could be the perfect franchise opportunity for you!