Once Upon A Child

Looking for Affordable, Quality Kids' Stuff? Discover Once Upon A Child!

Once Upon A Child is a leading North American franchise specializing in buying and selling gently used children's items. From clothing and toys to furniture and equipment, they offer a wide variety of high-quality products at affordable prices. Founded in 1984, Once Upon A Child has over 400 locations across the US and Canada, making it a trusted destination for families seeking sustainable and budget-friendly options.

A Treasure Trove for Growing Tots

Stepping into a Once Upon A Child store is like stepping into a wonderland for kids! You'll find neatly organized clothing in all sizes, from newborn onesies to trendy clothes for older kids. The shelves are stocked with engaging toys, from plush animals to educational puzzles, while sturdy cribs and high chairs are ready for their next adventure. The atmosphere is friendly and inviting, and the staff is always happy to help you find the perfect item for your little ones.

Sustainable Savings and Community Connection

Once Upon A Child is more than just a store; it's a community hub that champions sustainability. By giving pre-loved items a second life, they reduce waste and extend the lifespan of valuable resources. Plus, they provide a platform for families to declutter their homes and share gently used items with others. This creates a vibrant exchange of goods, parenting tips, recommendations, and friendly connections.

A Great Opportunity for Franchise Owners

If you're looking for a rewarding franchise opportunity with a strong brand reputation and a loyal customer base, Once Upon A Child is a great option. They offer a comprehensive support system for new franchise owners, including training, marketing assistance, and ongoing support. With a focus on sustainability, affordability, and community, Once Upon A Child is a franchise that makes a positive impact on families and the environment.

Whether you're a budget-conscious parent or an eco-conscious family, Once Upon A Child offers a welcoming space with endless possibilities. Visit your local store and experience the magic of gently used treasures!

Become a Part of the Once Upon A Child Family

Looking to open a successful children's resale business? Once Upon A Child, owned by Winmark Corporation, offers comprehensive support and training to help franchisees thrive. From finding the perfect location to running your day-to-day operations, they've got you covered.

Pre-Opening Support

Before you even open your doors, Once Upon A Child offers extensive support to set you up for success:

• Discovery Day: Visit Winmark headquarters in Minneapolis to meet the team, learn about the brand, and understand the training program.
• Franchisee Visits: Connect with existing Once Upon A Child owners to gain valuable insights and ask questions.
• Financing Assistance: Winmark helps you navigate the financing process and secure the funding you need.
• Site Selection & Construction: Winmark guides you in finding the ideal location and manages construction with approved vendors.
• Business Planning: Develop a comprehensive business plan with Winmark's guidance, including market research, financial projections, and marketing strategies.

Training & Ongoing Support

Once Upon A Child provides comprehensive training to ensure you have the skills and knowledge to run a successful business:

• New Franchisee Orientation Training (NFOT): A 5-day intensive program at Winmark's training center covering key topics like:
• Business operations and management
• Customer service and sales techniques
• Merchandising and inventory control
• Marketing and advertising strategies
• Technology and Point-of-Sale (POS) systems
• Product buying and pricing
• Safety and recall procedures
• Legal and compliance requirements
• On-Site Training: After NFOT, a Winmark field operations representative visits your store for additional training and support.
• Ongoing Training: Winmark provides continuous learning opportunities through webinars, conferences, and regional meetings. They also offer access to online resources and training materials.

Support That Goes Beyond Training

Once Upon A Child's commitment to its franchisees doesn't end with training. They provide ongoing support to help you succeed:

• Marketing & Advertising: Benefit from Winmark's national and regional marketing campaigns, as well as local store marketing materials and templates.
• Operations Support: You'll have access to a dedicated field operations representative for ongoing support and guidance.
• Technology Support: Winmark provides POS system support and other technology assistance.
• Purchasing Power: Benefit from Winmark's bulk purchasing discounts and relationships with vendors.
• Community Relations: Winmark helps you build strong relationships with local businesses and organizations.

Additional Resources

Once Upon A Child provides you with access to additional resources to support your business:

• Winmark Intranet: Provides access to operational manuals, marketing materials, and other valuable resources.
• Franchise Owners' Association: Connect with other franchisees for peer support, networking, and valuable insights.

With Once Upon A Child, you're not just opening a business; you're joining a supportive community dedicated to your success. They provide the training, resources, and ongoing support you need to thrive in the children's resale market.