Even Hotels

Even Hotels Franchising: A Guide for Potential Owners

Even Hotels, founded in 2012 and part of the InterContinental Hotels Group, is a hotel brand that focuses on wellness. Their hotels offer fitness centers, healthy food options, relaxing spaces, and eco-friendly products. They also prioritize restful sleep with natural eucalyptus fiber bedding.

Since franchising in 2014, Even Hotels has expanded to various locations across the United States and internationally. They are actively seeking new franchisees to grow their reach further.

Why Choose an Even Hotels Franchise?

An Even Hotels franchise might be a good choice if you're interested in the hospitality industry and want to be part of a brand that focuses on wellness. Even Hotels empowers guests to maintain healthy habits while traveling by providing spaces that support staying active, eating well, resting comfortably, and being productive.

Before investing in an Even Hotels franchise, it's important to understand the financial commitments involved. This includes an initial investment covering the franchise fee and startup costs, as well as ongoing fees such as royalty and renewal fees.

Benefits of an Even Hotels Franchise

Here are some advantages of owning an Even Hotels franchise:

• Established Brand: Even Hotels is a recognized brand within the upscale, mainstream, and luxury hotel segments. This can provide a more predictable outcome compared to starting a completely new hotel brand.
• InterContinental Hotels Group Support: You'll benefit from the InterContinental Hotels Group's (IHG) loyalty program and reservation system, which can help attract more guests.
• Strong Brand Identity: Even Hotels has a strong brand identity focused on wellness, which can resonate with a specific target market.

It's important to note that being an Even Hotels franchisee requires a long-term commitment. Typical franchise agreements last for 20 years, with the option to renew if you meet the brand's requirements.

How to Get Started

If you're considering an Even Hotels franchise, here are the key steps to take:

1. Research the Brand and Your Local Market: Assess whether an Even Hotels franchise would be a good fit for your community.
2. Perform Due Diligence: Thoroughly investigate the franchising opportunity, including speaking with existing franchisees and asking questions to the Even Hotels franchising team.
3. Seek Professional Advice: Consult with a financial advisor or attorney to evaluate your financial resources and understand the franchise agreement.

Even Hotels provides significant support to franchisees throughout the process. This includes brand awareness initiatives, marketing programs, loyalty program integration, site selection assistance, and ongoing field operations support.

Before making any financial commitment, ensure you have a clear understanding of the franchise agreement, the financial requirements, and the support provided by Even Hotels. This will help you determine if an Even Hotels franchise is the right opportunity for you.